<p>Alex shares lessons from a marketing career in the music industry, including what we can learn from icons like Gene Simmons, the value of old-school channels like trade shows and trade journals, and what it was like meeting Chaka Khan.</p>

Alex shares lessons from a marketing career in the music industry, including what we can learn from icons like Gene Simmons, the value of old-school channels like trade shows and trade journals, and what it was like meeting Chaka Khan.

Lessons from Rock Stars and Trade Shows with Alex Ordoñez

<p>Practical Pivots is the go-to source for startup leaders and investors asking, “What do we do next?”. Each episode, we talk with a wide array of experts to guide companies to disrupt the undisruptable, turn setbacks into scale-ups, and transform plateaus into pivots.&nbsp;</p>

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Entrepreneurship

Marketing

Management

Practical Pivots is the go-to source for startup leaders and investors asking, “What do we do next?”. Each episode, we talk with a wide array of experts to guide companies to disrupt the undisruptable, turn setbacks into scale-ups, and transform plateaus into pivots. 

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Lessons from Rock Stars and Trade Shows with Alex Ordoñez

Lessons from Rock Stars and Trade Shows with Alex Ordoñez

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