How can you use following up as a cheat code to success in sales?

Our guest today is Evelyn Oluwole, AKA the Follow Up Queen, who is known for turning ambition into action. With over two decades of experience, she’s held senior roles at ASOS, Yahoo, Viacom, and now at WeTransfer. Evelyn emphasizes follow up as a mindset that helps shape careers and lives. During the episode, she shares her experiences in overcoming barriers as a black woman in leadership as well as her grounded perspective on balancing ambition with real life.

Topics discussed in this episode include:
- What Evelyn originally found interest in and studied before going into sales.
- What having the “gift of the gab” really means and how she owns it. - How important it is to be comfortable chatting on the phone today.
- Why you can’t be successful at sales without actually caring about other people.
- How following the journey of your customer digitally can help you build relationships.
- Why sellers sometimes get a bad reputation and how it isn’t always true.
- The unique situations where clients become friends (and why it’s not surprising).
- How a follow up strategy can help you find success in work and in life.
- Tips for an effective follow up strategy and the tools that can help.
- How Evelyn handles cold reach outs, especially the ones with mistakes.
- Why inviting a new generation of ambitious women into sales matters.
- Why she’s against toning down your uniqueness (and what she says to do instead).
- One of Evelyn’s biggest inspirations and why this person resonates with her so much.

Elelyn’s website: https://www.evelynoluwole.com

Evelyn on LinkedIn: https://uk.linkedin.com/in/evelynoluwole

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