Better By Association

Lessons Learned: Starting a Podcast and Looking Back on Season 1


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On the season 1 finale, our hosts Steven Stout, FASAE, CAE, and Katy Markert pull the curtain back on what it takes to produce a podcast like Better By Association. They talk about the nuts and bolts of the process, including setting goals, preparation and involving your entire staff in creating content. They discuss some of the best advice they've received from season 1 guests and what to look forward to in season 2. And for those looking to start a podcast for their organization, Steven and Katy chat with Colby Horton, CEO of Association Briefings and producer of Better By Association, about what makes an interesting podcast, how to pick a host, and three steps to get started.

 

Better By Association is produced by Association Briefings.

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