The Tari Experiment

Lessons learnt from creating an ethically sourced toy empire, with Mana Simpson


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We feel very fortunate to have with us today the wonderful Mana Simpson, founder of Foxy Beginnings

Mana started her career as an aerospace engineer, she also holds an MBA and she has worked as a project manager in the Australian resources industry for many years. With the arrival of her lovely daughter Freyja, Mana didn’t feel comfortable about purchasing the mass-manufactured toys in the market and was inspired to hire and train women in developing countries to ethically handcraft beautifully soft toys for young children. 

Today, Foxy Beginnings has been featured on British Vogue, Vanity Fair, and House and Garden UK, and was awarded Flying Solo’s Small Business of the year award in 2020. 

We invited Mana to tell us about her story, her manufacturing processes, and the stories behind the many women in developing countries that now form part of her team. 

So, if you are thinking about developing a business model that truly makes an impact on other people’s lives, don’t miss this episode!

You will find resources and additional information on our website: www.tariexperiment.com, in the episode's link.

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The Tari ExperimentBy Tere Rodríguez and Ari Lee