Take a fascinating journey into the world of marketing. In this episode, David Reibstein (professor, author, and all-around marketing expert) discusses metrics, brand values, and the concept of socially responsible marketing. Good marketing is good for business. But can great marketing be good for society? Find out. <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

Take a fascinating journey into the world of marketing. In this episode, David Reibstein (professor, author, and all-around marketing expert) discusses metrics, brand values, and the concept of socially responsible marketing. Good marketing is good for business. But can great marketing be good for society? Find out. Hosted on Acast. See acast.com/privacy for more information.

Take a fascinating journey into the world of marketing. In this episode, David Reibstein (professor, author, and all-around marketing expert) discusses metrics, brand values, and the concept of socially responsible marketing. Good marketing is good for business. But can great marketing be good for society? Find out. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

Let’s Talk Marketing: A Conversation with David Reibstein

74&amp;WEST (a boutique client- and employee-intelligence firm trusted by some of the biggest, most recognizable financial institutions in the world) speaks with journalists, executives, researchers, and other thought leaders to get the fascinating stories about topics such as how companies are named, corporate cultures, the economy of time itself, and so much more. <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

Business

74&WEST (a boutique client- and employee-intelligence firm trusted by some of the biggest, most recognizable financial institutions in the world) speaks with journalists, executives, researchers, and other thought leaders to get the fascinating stories about topics such as how companies are named, corporate cultures, the economy of time itself, and so much more. Hosted on Acast. See acast.com/privacy for more information.

74&amp;WEST (a boutique client- and employee-intelligence firm trusted by some of the biggest, most recognizable financial institutions in the world) speaks with journalists, executives, researchers, and other thought leaders to get the fascinating stories about topics such as how companies are named, corporate cultures, the economy of time itself, and so much more. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

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Let’s Talk Marketing: A Conversation with David Reibstein

Let’s Talk Marketing: A Conversation with David Reibstein