On this episode of The Whole Idea Podcast by DCG ONE, learn about Level by L’Oreal, a loyalty rewards program that does as much (or more) to demonstrate loyalty as it does to reward it. Joining host Greg Oberst is Beverly Shortt, business development and digital technology director for L’Oreal. Get a “case-study” view of L'Oreal’s unique take on loyalty rewards. Hear insight on program pillars that have helped ignite engagement and triple membership in just the few years since the program’s inception.  

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