Account Based Beverages

Leveraging Communities in ABM with Aneesh Lal


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Aneesh Lal was the first Head of Community at RevGenius and grew the organization from less than 500 members to the 30,000 juggernaut it is today. Join us as he shares his advice on building a community, what lift you need to expect, and why your first goal should never be lead generation.
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Account Based BeveragesBy Jim Gilkey