Umatta

Leveraging Expert Voices: How Small Businesses Can Build Authority


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🌟 Exciting News 🌟

I am excited to share the Umatta Consulting podcast episode with Brett Farmiloe, Founder & CEO of Featured! We will discuss how small businesses can leverage media features to build authority and credibility. Brett’s insights are a goldmine for amplifying their brand through strategic PR.

🔥 Here are some key takeaways from our conversation:

✅ Journey & Inspiration: Brett shared the story behind Featured and how it empowers businesses to get media coverage effortlessly.

✅ Misconceptions: Many small businesses think media features are only for big brands—Brett debunks this myth.

✅ Expert Quotes: Learn what makes a quote stand out to journalists and how to craft one that gets picked up.

✅ Follow-Up Tips: How to follow up on pitches without being pushy (hint: it’s all about value).

✅ Maximizing Exposure: Once featured, Brett reveals the best ways to repurpose content across platforms for maximum impact.

✅ Thought Leadership: Why consistency in sharing insights is key to long-term media success.

✅ AI & Digital Shifts: How small businesses should adapt their PR strategies in a rapidly evolving media landscape.

✅ PR Trends: Are traditional PR methods still relevant, or is digital/influencer PR the future?

✅ Tools & Platforms: Brett’s top recommendations for tools that help businesses get featured more often.

🎙️Leveraging Expert Voices: How Small Businesses Can Build Authority Through Media Features

📍 Podcast Location: Umatta Consulting on Spotify

📅 April 4 |⏰ 1:00 PM EST

💡 Featuring Brett Farmiloe, Founder and CEO of Featured

🔗 Follow us on Spotify here: https://lnkd.in/dKD7CPu9Tune in to gain actionable strategies and unlock the power of media features for your business! 🎙️

#PR #MediaStrategy #SmallBusiness #ThoughtLeadership #UmattaConsulting #Podcast #Featured #BrandAuthority

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UmattaBy Rejoyce Owusu