Planting technologies coupled with geospatial data analyses and on-farm research can provide producers with an opportunity to improve their operations’ productivity. Joe Luck, Ph.D., an associate professor and precision agriculture engineer at the University of Nebraska-Lincoln, discusses variable-rate seeding and multi-variety planter applications in soybean production and provides examples of how to apply geospatial analyses to inform future potential technology investments. Luck also covers recent trials exploring the effects of soybean planting technologies for on-farm productivity. A recording of the webinar with slides can be found here.