The Ivy Podcast

Leveraging The Untapped Talent of Women Returning to The Workforce with Ashley Connell, Founder and CEO at Prowess Project | E229


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Ashley Connell, CEO and Founder of Prowess Project, is one part fearless entrepreneur, one part fearless women’s advocate. She has been an unstoppable tech marketer and entrepreneur in both Austin and London over the past 15 years of her career. With a keen ability to marry the art and science of marketing, she has honed her dynamic skills in key positions including launching and driving all European marketing initiatives during her tenure at Spiceworks, and managing Global Field Marketing at SanDisk.
Her commitment to changing the lives of overloaded employers, women seeking rewarding work, and those affected by the gender pay gap, has landed her thought leadership pieces in Forbes, Built in Austin and at SXSW. In her pretty much non-existent spare time she enjoys yoga, walks with her bulldog, cheering on her beloved Longhorns, and spaghetti and meatballs.
Topics:
The Harvard Business Review statistic that inspired Ashley to found Prowess Project.
The number one barrier for women wanting to return to the workforce after a 2-3 year break. 
Why having a working mom as a leader is better for business. 
How Prowess Project helps hiring managers make better hiring decisions. 
Ashley’s recommendations for founders looking to pitch their startup. 
Customer satisfaction as Prowess Project’s north star.
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The Ivy PodcastBy Jahn Karsybaev

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