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Meet Lex Hearth, a multi-hyphenate DJ, broadcaster, music producer, Fractional CMO, Founder of record label/media platform Dance Music Digest and Substack communities Writers IRL and Five Good Things. In this episode, Lex dives into her multifaceted career journey from corporate marketing roles for global brands like Nike, Off-white, and Lego to now building Start Up Brand Lab and making waves as a DJ.
Lex shares insightful anecdotes about the challenges and triumphs of balancing a creative career with business acumen, drawing from her rich experience in both arenas. She discusses the nitty-gritty of launching her own record label, the complexities of the music industry, and how she leverages her background in marketing to build a sustainable and impactful brand. Tune in to hear Lex’s tips on navigating a hybrid income, her essential tools for productivity, and how she finds joy in London’s vibrant community.gn and her unique approach to collaborating for business growth.
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Steal Lex’s “stack” of recommendations (along with all guests) in the Coffee & Oysters Guide.
Lex on LinkedIn: https://www.linkedin.com/in/alexandrahearth/
Lex on Substack: https://substack.com/@lexhearth
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00:00 Introduction
03:29 Balancing Corporate and Creative Careers
03:53 Challenges in the Music Industry
10:33 Building a Record Label
17:48 Marketing and Music: A Holistic Approach
20:25 Startup Brand Lab: Vision and Inspiration
27:04 Balancing Sleep and Productivity
27:13 Fashion and Style Preferences
27:54 Beauty Essentials and Routines
28:51 Tech Tools and Productivity Hacks
35:02 Exploring London: Favourite Spots and Activities
47:52 Conclusion
---
💬 Become a guest
📓 2025 Journal Template
🪄 Partnerships & Questions: [email protected]
💌 Never miss an episode: Sign up to Substack
🎓 The Big Notion Energy Academy
📺 YouTube: www.youtube.com/@CoffeeandOysters
📸 Instagram: @coffeeandoysterspod
📱TikTok: @coffeeandoysterspod
By frances odera matthewsMeet Lex Hearth, a multi-hyphenate DJ, broadcaster, music producer, Fractional CMO, Founder of record label/media platform Dance Music Digest and Substack communities Writers IRL and Five Good Things. In this episode, Lex dives into her multifaceted career journey from corporate marketing roles for global brands like Nike, Off-white, and Lego to now building Start Up Brand Lab and making waves as a DJ.
Lex shares insightful anecdotes about the challenges and triumphs of balancing a creative career with business acumen, drawing from her rich experience in both arenas. She discusses the nitty-gritty of launching her own record label, the complexities of the music industry, and how she leverages her background in marketing to build a sustainable and impactful brand. Tune in to hear Lex’s tips on navigating a hybrid income, her essential tools for productivity, and how she finds joy in London’s vibrant community.gn and her unique approach to collaborating for business growth.
---
Steal Lex’s “stack” of recommendations (along with all guests) in the Coffee & Oysters Guide.
Lex on LinkedIn: https://www.linkedin.com/in/alexandrahearth/
Lex on Substack: https://substack.com/@lexhearth
---
00:00 Introduction
03:29 Balancing Corporate and Creative Careers
03:53 Challenges in the Music Industry
10:33 Building a Record Label
17:48 Marketing and Music: A Holistic Approach
20:25 Startup Brand Lab: Vision and Inspiration
27:04 Balancing Sleep and Productivity
27:13 Fashion and Style Preferences
27:54 Beauty Essentials and Routines
28:51 Tech Tools and Productivity Hacks
35:02 Exploring London: Favourite Spots and Activities
47:52 Conclusion
---
💬 Become a guest
📓 2025 Journal Template
🪄 Partnerships & Questions: [email protected]
💌 Never miss an episode: Sign up to Substack
🎓 The Big Notion Energy Academy
📺 YouTube: www.youtube.com/@CoffeeandOysters
📸 Instagram: @coffeeandoysterspod
📱TikTok: @coffeeandoysterspod