Rebel Diaries

Liam Smith - Why You Should Start With a Problem Not An Idea


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Liam helps people to deliver digital products as a freelance product manager and consultant. He is also the founder of MealPro App, a white-label meal planning tool with over 5000 users at the time of writing.

What we discuss with Liam Smith

  • The difference between starting with a problem and starting with an idea
  • Estimating how long work will take
  • Doing lots of things quickly vs doing a few things really well
  • What intentional ignorance is and how it gets you better results 
  • The real world difference between Product Managers and Project Managers 
  • Why introducing features can make the product worse for customers 
  • Why you need to understand what the people using your product are actually trying to do
  • What is Jobs to be Done Theory
  • How one company wasted hundreds of thousands of pounds to try to solve a problem that didn't exist

Links in this episode

  • Liam on LinkedIn: https://www.linkedin.com/in/liamseansmith/
  • Meal Pro App: www.mealproapp.com
  • Shape Up: https://basecamp.com/shapeup
  • It Doesn't Have to Be Crazy at Work: https://amzn.to/3bxGoSt

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How Scott can help you and your business

  • Scott's website for High Performance Training and Coaching: https://www.scottfulton.co.uk
  • Digital Rebels - Digital Development and Consulting: https://www.digitalrebels.co.uk

Additional resources (Purchasing using the links below helps support the running of the show)

  • Edited using the Descript Video and Audio Editor
  • Recorded using Riverside.fm
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Rebel DiariesBy Scott Fulton