Defeat 90 | A Business Failure Rebellion

Lies Entrepreneurs Believe: Are we just civilized gamblers obsessed with the lie of passive income?

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In This Episode:

Building Resilience, Losing $18K on NFTs, and Fighting Back in a Retail Death Match

In this raw and inspiring episode, I sit down with my first-ever guest and longtime friend, Robert Kelly — a relentless entrepreneur who knows what it means to bet on yourself, take the hits, and keep moving forward.

Robert’s journey is anything but ordinary. From earning $5 an hour sweeping warehouses at 13 to running a six-figure business in his teens, he’s seen the highs and lows of entrepreneurship firsthand. But success? It was never a straight line.

Here’s what we dive into:

  • The $18,000 lesson in chasing shortcuts — how a cartoon bull NFT wiped out Robert’s investment and what it taught him about staying grounded.
  • When 19,000 people NFT Community vanish overnight — the harsh reality of hype-driven communities and how to rebuild from the rubble.
  • Winners vs. quitters — the key to thriving under pressure and innovating when it feels like the walls are closing in.
  • Complacency kills — the moment Robert realized "getting comfortable" almost cost him everything and how he clawed his way back.
  • The myth of passive income — why it’s not what you think and how to build a business that stands strong when the storm hits.

    • For every entrepreneur, creator, or builder navigating the grind, this episode is for you. The wins, the heartbreaks, the pivots, and those moments when quitting feels easier than fighting — we’re laying it all out. Unfiltered. Real.

     

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    Defeat 90 | A Business Failure RebellionBy Defeat 90