Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection

Life After CINT | Ep. 150

10.12.2021 - By Sima VasaPlay

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Welcome to another interesting and informative episode of the Data Gurus Podcast!

Today, Sima is happy to have Richard Thornton joining her. Richard used to work at CINT, and he recently founded an advisory services business.

In this episode, Richard shares his career journey. He also talks about taking risks, his mindset, and his core beliefs. Stay tuned to hear more!

Richard’s journey

Richard studied Business and Marketing at university. After that, he joined a business that served hardware and software players in the imaging space, like Hewlett Packard, Xerox, and Canon. He worked as a research analyst, supporting a team delivering content and insights around subscription syndicated services. That exposed him to working with data. He saw the value that data-driven insights could bring to organizations and gained a toolkit that he utilized extensively later in his career.

After spending four years there, he moved on and became a consultant.

Entering the market research industry

In 2003, Richard fell into the market research industry by chance after being offered a position with Channel Surveys. He was fortunate to enter the industry just in time to ride the new wave of online data collection and digital insights. He was eventually put into the position of European Co-Managing Director, managing more than 300 employees in Europe. He left in 2008 when the business got sold to Microsoft.

Joining CINT

In 2009, Richard joined CINT, a Swedish-based technology company that was way ahead of its time. That was the start of a journey that took him out of his comfort zone and lasted for the next twelve years.

Going public

Richard was fortunate to be part of the leadership team at CINT that eventually took the business public in February 2021.

Leaving 

Richard left CINT in 2021 after the business had gone public.

People-driven

Richard has always been people-driven in his decision-making. He felt driven to meet his mentors in the process of evaluating opportunities that came his way.

Taking a risk

Richard has a good appetite for risk with his work and making investments. After making sure that the business model was sound, he always followed his gut feelings when new opportunities came his way.

What leaving CINT felt like

It was tough for Richard to leave CINT, but it felt a little easier because it was a planned move. He gave up a lot when he left, and that required a massive mental adjustment. Although he is still grappling with those adjustments to some extent, he has no regrets about his decision to leave.

Re-learning

Now, Richard feels as if he has gone from a teacher to a student again because he has to re-learn a new craft. It is humbling but healthy because it keeps him grounded. It has also given him a fresh perspective.

Mindset

You get to feel needed, wanted, and valuable when you’re part of a growing organization. Richard misses feeling that way, so he had to adjust his mindset after leaving CINT.

Choice

Richard is grateful to be in a financial position that gives him a choice. Right now, he is considering what the best choice should be.

A portfolio approach

Richard always wanted to build a portfolio approach to work. That means that he has had to move into advisory roles. He intends to get onto the boards of some tech-led or enabled businesses and combine that with some angel investing.

How Richard is spending his time

Richard has been networking and looking for opportunities. He has built up a portfolio of businesses that he is advising. They are mostly founder-led and tech-enabled or SaaS businesses. He has taken a seat on the board of most of them an...

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