Covid 19 changed our lives unexpectedly; from the way we work, the way we socialise to the way we shop and spend money. Things we used to take for granted, like going shopping with a friend and enjoying a lovely meal at a restaurant with family were all of a suddent out of reach.
During roughly 90 days of lockdown, brands around the world had to adjust their strategies to adapt to these unprecedent changes in consumers behaviour.
Now that lockdowns and restrictions are being slowly lifted around the world, how can brands prepare for their future success?
In this special episode, Akanksha Goel, Founder & Managing Director at Socialize Agency will share with us how she is guiding brands in the MENA region to prepare for life after lockdown. You'll learn:
Key changes in consumer behaviour in MENA
How MENA brands adapted their #marketing strategies during lockdown
How brands can keep up the momentum and be prepared for the 'new' normal
Happy listening :)