In this episode of "Ask Ashley," Ashley interviews Bryan Elsesser, the managing director of Elsesser Ventures and her new sales and partnership lead for The ME Collective. Bryan shares his career journey, from early sales experiences to becoming an accomplished sales and partnerships lead. They discuss how his diverse interests and ventures, like being a volunteer firefighter, real estate broker, and opera singer, contribute to his success in sales. They explore the inspiration behind starting Elsesser Ventures and driving growth for SaaS and service businesses. Bryan provides valuable insights into event sales, sales and marketing dynamics, strategies for success, industry changes, universal principles for companies, overcoming challenges, emerging trends, and advice for aspiring sales professionals.