But that seriously underestimates the power of social media.

Here are four ways to make the most of social media when practicing lifecycle marketing:1.

Followers don’t want to think that their comments and questions are being thrown into a black hole when they reach out on social media.

Constantly plan toward the next actionsFor many brands, social media is a huge website traffic driver.

A follower cruising around social media finds one of your posts, goes to your website, and then the goal is some conversion. | To read full story, visit https://startuparound.com/read/1579872607.1266606/Lifecycle-Marketing:-Reach-Every-Stage-With-Social-Media?ref=audio_experience