What makes a great leader? It's the way they inspire, advise, and rally for others. We asked top industry leaders two questions. First, what is the culture of your company? Second, what is the culture of franchising as a whole? Our first episode kicks off with Chief Development Officer of Wild Birds Unlimited, Paul Pickett, Managing Partner and CEO of GT&S Franchise Executive Search, Scott Lehr, VP of Franchise Development for Scenthound, Patti Rother, and IFPG President, Red Boswell.