Without a plan, donations usually come from scrambling events, last-minute appeals, chasing grants. A development plan maps out:

• what revenue streams you’ll focus on

• when each activity happens

• who is responsible

• what success looks like

Relying on one big grant or one annual gala is risky. A development plan intentionally spreads revenue across:

• individual donors

• monthly giving

• grants

• corporate partners/sponsors

It ensures revenue is diversified

Linda is one of just over one hundred professionals worldwide to hold the ACFRE (Advanced Certified Fund Raising Executive) designation. She has helped nonprofits raise more than $100,000,000 and has trained more than 100,000 development professionals worldwide. She holds a master’s degree in theological studies—Franciscan Theology from the Franciscan School of Theology at University of San Diego, is the author of more than forty books, and is active in St Bernadette Catholic Church and the Diocese of Kansas City-St Joseph.