In this no-holds-barred episode of Blame It on Marketing, hosts Emma and Ruta team up with the ever-so-authentic Marie-Claire Silfer (MC) to spill the tea on everything LinkedIn. Tired of the endless parade of AI-generated spam, forced selfies, and “engagement pod” shenanigans? So are we.

Join the trio as they dissect the art (and occasional disaster) of creating content that’s genuine, engaging, and refreshingly human. They share their war stories—from early “pitch-slapping” mishaps to dodging misogyny and microaggressions—and dish out the real-deal tips that can help you level up your LinkedIn game without losing your cool.

Key Takeaways:

• Authenticity Wins: Learn why mixing personal struggles with professional wins beats bland, over-polished posts every time.
• Consistency Is King: Discover how treating content creation like “brushing your teeth” can transform your online presence—even if it’s just 5–10 minutes a day.
• Content Remix Magic: Get tips on repurposing old posts into videos, carousels, or bite-sized text gems, so you’re never out of ideas.
• Call Out the Cringe: From forced selfies in random settings to all-male influencer shout-outs, find out what to avoid if you want to keep it real on LinkedIn.
• Community Over Clout: Explore why building genuine relationships beats chasing likes and how to navigate the pitfalls of engagement pods and fake comments.