Little-Known Secret of Hall of Fame Keynote Speakers

Every week, two or three business owners tell me they want to speak to get clients.   They want to know how to unlock bigger and better stages…TED Talks or high-profile paid keynote opportunities.   With thousands of people competing for the same speaking opportunities, what’s the key to getting in the door?   A book.   The National Speakers Association Hall of Fame has inducted 54 speakers since 2012…all but one has written a book.   When you’ve written a book, stages, podcasts, even high-paid speaking opportunities open up for you.    In this episode, I’ll unpack why writing a book attracts speaking opportunities and share the 3 major benefits of having a book as a speaker.