Career Empowerment Network

Live Coaching! How to Optimize Your LinkedIn Profile to Attract Recruiters and Hiring Managers (LinkedIn Optimization Masterclass)


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Go ALL IN with your job search and enroll in the Get Hired Group Coaching Program today. Enroll here >>> briannafdotson.com/get-hired Do you get frustrated because you don't hear back from recruiters? Are you getting job rejections left and right? Do you get overwhelmed with the job search process and now you're stuck in a job that's sucking the life out of you? Even though it may not seem like it right now, I want you to know that work-life balance is not only possible but inevitable for you. How? By building your LinkedIn to stand out and harnessing the power of networking using the tips shared in my LinkedIn Optimization Masterclass. Why on LinkedIn? - 87% of hiring managers and recruiters source from it - 70% to 80% of jobs are never made public - Networking events source from LinkedIn through invites only So, let me help you overcome being ignored and rejected by ensuring your two greatest assets (LinkedIn and resume) do not only stand out but are put in front of the decision-makers (recruiters and hiring managers) through the power of networking.

Why you've got to check out today's episode:

  • Learn the importance of networking
  • Find out how to build a LinkedIn profile that will stand out to recruiters
  • Learn how to build meaningful relationships with people online

Check out these episode highlights:

3.10 - My journey as your proof of possibility 8:09 - The life-changing mindset I swear by 8.47 - Why you should optimize your LinkedIn and harness the power of networking 12.24 - Components of an optimized LinkedIn profile (common mistakes people make and what you should do instead)

  • Your picture should have an either industry-related or passion-related background
  • Your Name must be there
  • Your Header/Title should make you stand out (use keywords for the job that you want)
  • Treat your About Section as a cover letter instead of a resume
  • Your Experience Section should be built for the job you want
  • Your Education must be included
  • Your Recommendations/Referrals should be noted at the bottom

17.40 - 7 Expert tips for your resume

  1. Bullets should have the same verb tense throughout (present tense for your current role and past tense for all previous roles)
  2. Start them with action verbs
  3. Be consistent
  4. Highlight how your current role relates to your next role
  5. Use word descriptions (action verbs) from the job that you want
  6. Quantify your results when you can
  7. Keep your bullets short while laying them out as action and results

20.57 - The 4 groups of people you should connect with on LinkedIn and why

  1. Current and previous colleagues
  2. University alumni
  3. Recruiters and hiring managers a.k.a decision-makers
  4. Other key professionals

22.22 - Why it's hard to beat a person who never gives up 23.23 - How my client Alex negotiated her salary and ended up getting a sign-on bonus as well 25.50 - Networking Etiquette: The dos and don'ts of networking

  • Stop cold messaging people asking for favors. Instead, push your comfort zone and build meaningful mutual relationships through cheerleading and sending personalized connection requests
  • Stop messaging recruiters talking about what they can do for you. Instead, share with them what you can do for the company and why they should hire you
  • Be human. Remember, there's another human on the other end of your message

30.23 - What is inside of my Get Hired Group Coaching Program (and my client Kelly B's experience with the program) Resource:

  • Get video access to my LinkedIn Optimization Masterclass here >>> https://briannafdotson.com/linkedin-masterclass
  • Go ALL IN with your job search and enroll in the Get Hired Group Coaching Program today. Enroll here >>> briannafdotson.com/get-hired

Connect With Me:Website: briannafdotson.com Email Add: [email protected] IG: @briannafdotson TikTok: @briannafdotson

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Career Empowerment NetworkBy Brianna Dotson