In this episode of Speaking of Purpose, host Sona Khosla speaks with Brian Tippens, Chief Social Impact and Inclusion Officer at Cisco, during Benevity Live! 2024, about the company’s $300 million commitment to social justice and what it looks like to lead with purpose inside a global tech giant. They explore how Cisco connects community impact to business value, how Brian's team developed a framework for responding to complex societal issues, and why social impact leadership today is as much about strategy as it is about empathy.