What do you do when your planned guest cancels just hours before going live?

In this very real and unscripted episode, Ashley Leeds is joined by Tracy Irwin, the dynamic Time Freedom Alchemist, who stepped up at the last minute—and delivered pure gold.

Together, they dive into the power of accountability, the magic of saying yes to opportunity, and the mindset needed to grow your business with courage, clarity, and community.

Whether you're a business owner flying solo or simply in need of a reminder to trust your gut and show up, this conversation is packed with wisdom, warmth, and real talk.

• The power of having an accountability buddy
  

• How to say yes to unexpected opportunities (even with zero prep)
  

• What it takes to keep learning and growing as a business owner
  

• Creating true financial independence (and why it matters)
  

• Lessons from networking events and building authentic connections
  How Tracy’s painful past fuels her powerful purpose
  

Tracy Irwin is a business mentor, bestselling author, and the founder of TI Accountancy. Known as the Time Freedom Alchemist, she teaches entrepreneurs how to take control of their day—and their future—by focusing on what truly matters. In this episode, Tracy shares her journey from running a successful accountancy practice to launching a new mission with heart, hustle, and salted caramel.

• How Tracy and Ashley’s weekly accountability calls keep them grounded and focused
  

• Why it’s so important to find someone outside your family to hold you accountable
  

• Tracy’s recent experience flying to London for a two-day Global Woman event—and what it led to
  

• Building relationships through curiosity and kindness at networking events
  

• The link between lived experience and business purpose
  

• Learning as a lifelong habit and why investing in yourself always pays off
  

• Behind the scenes of Tracy’s Money Metrics Academy and who it’s for
  

• Letting go of “shiny object syndrome” and keeping business simple
  

• Using a spreadsheet (not a CRM) to track leads with impact
  

• Accountability doesn’t need to be expensive—just consistent
  

• When the right opportunity comes, say yes—even if you’re not ready
  

• Your backstory can be your fuel, not your flaw
  

• True financial freedom starts with understanding your own numbers
  

• Keep learning, even on a flight—especially when it’s aligned with your mission
  

• Small moments of connection at events can lead to lifelong friendships and new business doors
  

Name: Tracy Irwin Email: [email protected] Website: www.timefreedomalchemist.co.uk

LinkedIn: linkedin.com/in/tracy-irwin-4482216

Facebook: facebook.com/timefreedomalchemist

Instagram: instagram.com/timefreedomalchemist

Tracy Irwin is a productivity and time freedom expert who helps business owners take back control of their schedules and their lives. She’s a bestselling author, founder of TI Accountancy, and now leads the Time Freedom Alchemist brand—teaching people how to focus on the metrics that matter. With a gift for making complex finance simple and a heart for supporting others, Tracy shares her own story of resilience and reinvention to inspire others to take action. Whether it’s building systems, creating clarity, or showing up for opportunities, Tracy is all in.

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