Gene Baur, is co founder and president of Farm Sanctuary, America’s leading farm animal protection organization. Baur has been hailed as “the conscience of the food movement” by TIME magazine, was a pioneer in undercover investigations and instrumental in passing the first U.S. laws to ban inhumane factory farming practices. His latest book is Living the Farm Sanctuary Life: The Ultimate Guide to Eating Mindfully, Living Longer, and Feeling Better Every Day.