207: Living Your Brand (Re-release)

This week, we're digging into the This Week In Weddings archives to pull out an oldie but a goodie! Living Your Brand with Andrea Eppolito. Is your business model a true reflection of who you are? Are you carrying out your brand's image in your every day life? In this week's episode of the This Week In Weddings podcast, we're chatting with event planner Andrea Eppolito, of Andrea Eppolito Events about living your brand. From what you wear and how you present yourself in public to having an understanding of the restaurants your ideal client frequents, this week's episode is all about keeping your brand top of mind. About our guest:  Having worked a wedding show at fifteen, Andrea fell in love with the beauty, the timeless traditions, and the transformative qualities of weddings and events. During her time at UNLV, she planned weddings while working in restaurants and studying her craft. In 1998, Andrea opened the iconic Bellagio Resort; the first of many she would ultimately come to work with. Andrea founded her eponymous event planning business, Andrea Eppolito Events, in 2011. In the years that followed, her work received numerous awards and has been featured by the likes of BRIDES, WedLuxe, Grace Ormonde, and more. Renowned for designing weddings with soul, and called "vibrant, chic, and impeccably organized” Andrea prides herself on the deep relationships she creates with her clients and partners. A custom magazine she gifted to her clients went viral in 2016, leading to the creation of The Wedding Editorialist. This self publishing platform creates story-driven issues published both online and in print. The Wedding Editorialist believes that every story deserves to be told, and services couples, creatives, and venues. Committed to collaboration and education, Andrea is a keynote speaker, eternal student, and eager participant in think tanks and book clubs. Born in New York, Andrea lived bi-coastally between there and LA before relocating to Las Vegas, Nevada. After over 20 years she considers herself "nearly a native" of the city she now resides in with her husband and children In this episode, listeners will hear about: Andrea's background and why luxury weddings are a fit for her Why looking the part is important when running a business How to familiarize yourself with high-end restaurants without having to spend the money on a 5-course meal How Andrea has added to her business through the Wedding Editorialist Want to connect with Andrea? Website: http://www.andreaeppolitoevents.com/  Instagram: @andreaeppolito Facebook:@andreaeppolito  Email: [email protected]