Liz Kaminski is the founder of LK Marketing and has been a successful business owner for more than 25 years. Specializing in scheduling B2B sales appointments, she built her company as a fully remote operation long before remote work became mainstream. Liz has grown her business without taking a single loan, proving that with discipline, consistency, and smart decision-making, a company can thrive while remaining debt-free. Today, she enjoys the comfort and stability she created through perseverance and a commitment to doing business on her own terms.

In this episode, Brad and Liz discuss:

• How Liz transitioned from the restaurant industry to industrial sales and eventually entrepreneurship
• The pivotal moments and mentors that pushed her to take bold career risks
• The creation and evolution of LK Marketing into a flexible, remote inside-sales model
• The challenges of running a business without debt, contracts, or external funding
• The value of perseverance, mentorship, and support systems in building a meaningful career
• How work ethic, empathy, and personal connection still matter in an age of automation and AI

Key Takeaways: 

• Success often comes from seizing imperfect opportunities rather than waiting for perfect conditions. Taking action, even when afraid, can change the entire trajectory of your life.
• Building a debt-free business takes patience and consistency, but it also creates freedom, stability, and lasting trust with clients and employees.
• Mentors and support systems, whether family, friends, or business peers, are vital for resilience and long-term success.
• Technology may change how business is done, but genuine human connection and clear communication will always be key to building strong client relationships.
• Leadership means treating people with respect while maintaining high standards. Rewarding hard work builds loyalty and motivation that no algorithm can replace.

“Don't wait, you know? Because you can always try again. Life is full of experimenting on what works for you and what doesn't work for you in personal life and in business.” - Liz Kaminski

Connect with Liz Kaminski: 

Website: https://lkmkt.com/ 

LinkedIn: https://www.linkedin.com/in/lkmkt/ 

Connect with Brad Foley:

Website: https://www.hrvaluepartners.com/ 

LinkedIn: https://www.linkedin.com/in/bradfoley/ 

Facebook: https://www.facebook.com/hrvaluepartners/ 

Instagram: https://www.instagram.com/hrvaluepartners/ 

Email: [email protected] 

Show notes by Podcastologist: Francine Poblete

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.