There are periods that are called the golden years of a brands marketing and these ebb and flow. There are also those who facilitate these waves, not just on one brand or company, but push boundaries and generate brand value as they change roles and industries. Many like this have also moved in recent years to taking all this understanding to create value for startup’s, as they work towards creating these golden waves for themselves.

One such wave rider and facilitator is Lloyd Mathias. On this weeks episode of Advertising is Dead with our host Varun Duggirala, Lloyd discusses his journey of having worked with brands like Pepsi, Motorola, HP amongst others, and how that has led him to helping startup’s both as an angel advisor as well as a business strategist in today’s digital landscape.

Talk to Varun Duggirala on Twitter and Instagram @varunduggi Talk to Lloyd Mathias on Twitter @LloydMathias

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