In this episode, we explore one of the most critical elements of any product launch — leadership. Whether a launch reaches new heights or falls flat often comes down to the quality of leadership guiding the team. So, what makes outstanding leadership? How does poor leadership derail a product launch?

Leadership can make or break a product launch. It’s not just about managing tasks; it’s about setting a vision, inspiring the team, and making decisive moves. Successful leaders unite teams, motivate action, and quickly adapt to challenges. On the flip side, poor leadership leads to confusion, missed opportunities, and a demoralized team. In this episode, we’ll break down the key traits that separate great leaders from weak ones and how this influences the success of your product launch.

Why This Matters for Entrepreneurs: Understanding the role of leadership in a product launch is critical for entrepreneurs and startups. As the founder or project manager, you are the leader. Your ability to guide your team through the launch phases — from pre-launch to post-launch — will determine whether your product launch succeeds or fizzles.

The post LOF 304 | The Impact of Leadership on Launches appeared first on Etlaq Consulting.