Abby interviews Kathy Neumann, Chief Marketing Officer at Rent, a platform providing apartment marketing solutions. Kathy and Abby discuss building a brand over time via careful messaging, and finding the right balance between analytics and creativity in marketing.

"Long-Term Brand Building: Combining Creativity and Data" with Kathy Neumann

The Digital Marketing Master podcast is a series of conversations with leaders throughout the digital marketing space, from the trenches and across a variety of industries.

Share "Long-Term Brand Building: Combining Creativity and Data" with Kathy Neumann

Sign up to save your podcasts

"Long-Term Brand Building: Combining Creativity and Data" with Kathy Neumann

"Long-Term Brand Building: Combining Creativity and Data" with Kathy Neumann