In this podcast, Ernesto Ongaro, Data Analyst at Looker, gives an outline of the current gaming landscape. Then, he details how to use data to better understand your players and get ahead of the competition. Furthermore, Ernesto lends his expertise on the best ways to monetise in light of how people game today. He also elaborates on the all important question: how do you keep players coming back? Finally, Ernesto shares his thoughts on the future of gaming. For information regarding your data privacy, visit acast.com/privacy