Just when we think we understand how to scale a franchise, someone comes along and completely flips the playbook on its head. Enter Jeff Fenster, Founder & CEO of everbowl who looked at the traditional franchise model and said... checks notes... "Nah, I'm just going to build everything myself"?

Excuse me? A franchise founder who manufactures their own equipment, runs their own construction company, AND imports their own ingredients?

That's exactly what happened at Ever Bowl, and the results are kind of mind-blowing. We're talking 60% lower build-out costs, two-year payback periods, and franchisees actually making money (imagine that!).

But here's the real kicker - while everyone's chasing fancy AUVs and store count milestones, Jeff's over here focusing on something revolutionary in franchising: actual profitability. Wild concept, right?

In this episode, we dive into how Jeff built this vertically integrated franchise powerhouse, why he thinks AI is about to turn site selection on its head, and what it really takes to hit that elusive 100-unit milestone that only 4% of franchises ever reach. Plus, he shares some brutally honest advice about what you should be asking (but probably aren't) before signing that franchise agreement.

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