Realtor Conversations

Lori Bernard


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We’re alongside Lori Bernard of Century 21 Affiliated, out of Hudson, Wisconsin, whose background as a chemist-turned-realtor provides an insightful perspective on the ever-changing real estate landscape. Lori reflects on her Green Bay roots, family values, and how personal connections have shaped her career in real estate. We’ll discuss the evolution of the market, the impact of real estate TV shows on buyer expectations, and the shifting nature of commissions. Plus, Lori offers her green-thumbed wisdom for garden protection, all served up with humor and a touch of nostalgia.

In this episode:

  • How Lori evolved from a chemist into a real estate expert.
  • Why personal connections and family have played a crucial role in Lori's professional life.
  • Why real estate market dynamics have shifted drastically since Lori began her career.
  • How TV shows from channels like HGTV have influenced buyer expectations in the housing market.
  • Why today's homeowners tend to move more frequently, shortening the average mortgage lifespan.
  • How recent changes in real estate commissions are impacting buyer-seller dynamics.
  • Why transparency in commission within the MLS is a hot topic in the industry.
  • How Lori integrates her gardening passion with her real estate profession.
  • How Lori's online strategies contribute to her success and client engagement.
  • Why the average age of first-time homebuyers is increasing, plus the implications.
  • How the current lack of inventory is the primary challenge in Lori's market area.
  • Why baby boomers are modifying homes instead of moving, affecting market inventory.
  • How Lori anticipates the NAR commission changes may not significantly alter the market.
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    Contact Lori:

    Cell: 715-441-1320

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