In this episode, we sit down with Brandon Still to hear his  story of Lost Lake, a once a hidden gem cherished for its tranquility, now become a popular spot  due to social media exposure. Brandon shares his thoughts on how the influencer that promoted Lost Lake described it as "the perfect escape" which highlights a deeper issue: Why are we building cities and places that people feel the need to escape from? Drawing from his experience in running and consulting on co-working spaces in small towns, Brandon discusses the importance of community and how it’s the connection between people, not just the place itself, that truly matters.