<p>What’s the key to building a great loyalty program? In this episode I connect with Kevin Fitzpatrack, SVP of Digital and Performance Marketing at Ruby Tuesday, to discuss loyalty programs and what restaurants can learn from retail about improving the guest experience.</p>

What’s the key to building a great loyalty program? In this episode I connect with Kevin Fitzpatrack, SVP of Digital and Performance Marketing at Ruby Tuesday, to discuss loyalty programs and what restaurants can learn from retail about improving the guest experience.

Loyalty 2.0 with Kevin Fitzpatrick of Ruby Tuesday

Customer experience is the competitive advantage of the most successful brands. 

It turns out the companies that do it best rely on a complex network of seemingly unrelated people, data, and technology to deliver experiences that their customers love. 

I’m Abhi Seeth, and you’re listening to Connected, by mParticle, where we explore this idea of connectivity with the people behind some of the most beloved brands in the world.

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Customer experience is the competitive advantage of the most successful brands. It turns out the companies that do it best rely on a complex network of seemingly unrelated people, data, and technology to deliver experiences that their customers love. I’m Abhi Seeth, and you’re listening to Connected, by mParticle, where we explore this idea of connectivity with the people behind some of the most beloved brands in the world.

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Loyalty 2.0 with Kevin Fitzpatrick of Ruby Tuesday

Loyalty 2.0 with Kevin Fitzpatrick of Ruby Tuesday