Avishek Basu Mallick, Senior Product Manager of User Journey Engagement at CheapoAir in this episode talks about introduction of loyalty credit card. How that process works, what factors should a company consider when deciding on the introduction of such an instrument and what are the key benefits that one can expect from its introduction.

Avishek's LinkedIn: https://www.linkedin.com/in/avishekbasumallick/

CheapOair's website: https://www.cheapoair.com/

Learn about analytics of your user behavior using google's resource: https://analytics.google.com/analytics/academy/