Nico Socha started as freelance retoucher and has since grown his business to having a studio, producing photography and offering post-production services to advertising agencies and companies.

Today we have another pen warrior on the show. Nico Socha is joining us and talks shop about retouching, how it is to grow from freelance to owning a retouching studio.

Nico is coming from a Design background and started early on doing websites for small clients and later on, he transitioned via advertising agency work into image creation and retouching.  Photoshop was always part of the process and Nico knows the application for years. As many people, he had discovered in the 90’s more by accident when his dad bought a scanner and the software that came with it was a very early version of Photoshop. He was hooked from the start.

There is no day during the week on which I do not open Photoshop

Now being a retoucher, Nico’s focus clearly is beauty and fashion images. He does other advertising works like cars but his passion is people and faces. While working on images he can draw from his background in the design world and have experience with 3D and video. Working with and on people also is sort of balancin