Today’s guest is in some ways the epitome of the internet success story. He’s name is Lucas Lee-Tyson. He’s 20 years old, and started his venture from a dorm room in Boston. Lucas is master of Facebook ads. His company, which is now called Growth Cave, started in humble fashion when he picked up some freelance jobs on Upwork. Lucas has scaled it by using some of the most consistent principles we see in all of our guests. If you want an approachable story that should inspire you to take action, and give you a very simple playbook on how you could start a business, this is your episode. More at optoutlife.com/podcast/lucas-lee-tyson

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