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Luís Cruz on Sustainable Software and AI: Why Measurement and Developer Behavior Matter More Than Reporting Alone
🎯 In this episode: Luís Cruz, Co-founder of GreenSeal.dev and Assistant Professor at TU Delft, joins Net Zero Compare to discuss why software sustainability must move beyond reporting and into day-to-day engineering practices.
The conversation explores how software, often hidden within Scope 2 and 3 emissions, remains a blind spot in most climate strategies despite the rapid growth of AI and cloud computing. Cruz explains how environmental impact is shaped across multiple layers, from code efficiency and system architecture to product design choices such as data usage and default features. The episode highlights the complexity of measuring software emissions and argues that practical, directional metrics are more useful than perfect but impractical calculations. A key theme is the role of developers, with a shift needed from top-level ESG reporting to embedding sustainability directly into development workflows. Cruz also discusses the rebound effect, where efficiency gains can increase overall resource use, and examines the real impact of AI systems, particularly the dominance of inference over training in long-term energy consumption. The discussion also addresses limitations in current certification models and the growing importance of regulation and procurement in driving change. Real-world examples show how small improvements in software design can scale into significant energy savings. Overall, the episode underscores that sustainable software is not just a reporting challenge, but an engineering and operational priority for companies aiming to reduce their digital footprint.
🔗 Read the full article:
https://netzerocompare.com/podcasts/net-zero-compare-podcast/luis-cruz-greenseal-dev
📍 Guest: Luís Cruz, Co-founder of GreenSeal.dev https://www.linkedin.com/in/luismirandacruz/
🎙 Interview by: Karol Kaczmarek, Co-Founder of Net Zero Compare
https://www.linkedin.com/in/karol-kaczmarek-39a29651/
🔗 GreenSeal.dev: https://www.greenseal.dev/
#LuisCruz #SoftwareSustainability #GreenSoftware #SustainableAI #AI #CloudComputing #GreenTech #SoftwareEngineering #ClimateTech #DigitalSustainability#NetZero
***
At Net Zero Compare, we deliver clear, data-backed insights for decision-makers navigating ESG reporting, net-zero compliance, and clean energy adoption.
🌐 https://netzerocompare.com
📩 Contact us: [email protected]
📚 Explore the Academy: https://netzerocompare.com/academy
📰 Read more insights: https://netzerocompare.com/articles
View all episodes
By Net Zero Compare🎯 In this episode: Luís Cruz, Co-founder of GreenSeal.dev and Assistant Professor at TU Delft, joins Net Zero Compare to discuss why software sustainability must move beyond reporting and into day-to-day engineering practices.
The conversation explores how software, often hidden within Scope 2 and 3 emissions, remains a blind spot in most climate strategies despite the rapid growth of AI and cloud computing. Cruz explains how environmental impact is shaped across multiple layers, from code efficiency and system architecture to product design choices such as data usage and default features. The episode highlights the complexity of measuring software emissions and argues that practical, directional metrics are more useful than perfect but impractical calculations. A key theme is the role of developers, with a shift needed from top-level ESG reporting to embedding sustainability directly into development workflows. Cruz also discusses the rebound effect, where efficiency gains can increase overall resource use, and examines the real impact of AI systems, particularly the dominance of inference over training in long-term energy consumption. The discussion also addresses limitations in current certification models and the growing importance of regulation and procurement in driving change. Real-world examples show how small improvements in software design can scale into significant energy savings. Overall, the episode underscores that sustainable software is not just a reporting challenge, but an engineering and operational priority for companies aiming to reduce their digital footprint.
🔗 Read the full article:
https://netzerocompare.com/podcasts/net-zero-compare-podcast/luis-cruz-greenseal-dev
📍 Guest: Luís Cruz, Co-founder of GreenSeal.dev https://www.linkedin.com/in/luismirandacruz/
🎙 Interview by: Karol Kaczmarek, Co-Founder of Net Zero Compare
https://www.linkedin.com/in/karol-kaczmarek-39a29651/
🔗 GreenSeal.dev: https://www.greenseal.dev/
#LuisCruz #SoftwareSustainability #GreenSoftware #SustainableAI #AI #CloudComputing #GreenTech #SoftwareEngineering #ClimateTech #DigitalSustainability#NetZero
***
At Net Zero Compare, we deliver clear, data-backed insights for decision-makers navigating ESG reporting, net-zero compliance, and clean energy adoption.
🌐 https://netzerocompare.com
📩 Contact us: [email protected]
📚 Explore the Academy: https://netzerocompare.com/academy
📰 Read more insights: https://netzerocompare.com/articles