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Luis Miguel Echegaray is a host and writer at Sports Illustrated who focuses on soccer content and growing the Latinx/Spanish audience.
We talk about why men's soccer can't seem to catch up to women's soccer in the U.S., SI's long-term strategy to reach young people craving content, and what the reduction of the magazine means for the company.
Luis Miguel Echegaray is a host and writer at Sports Illustrated who focuses on soccer content and growing the Latinx/Spanish audience.
We talk about why men's soccer can't seem to catch up to women's soccer in the U.S., SI's long-term strategy to reach young people craving content, and what the reduction of the magazine means for the company.