This podcast episode, "Still Listing With Your Bean Bag Chair? Why 'Good Enough' is Costing Your Luxury Sale," hosted by luxury real estate strategist Justin R. Harris, critically examines the common mistake sellers make by presenting luxury properties with a "good enough" mentality. Harris argues that this approach leads to stale listings and perceived flaws, ultimately deterring high-end buyers who are "shopping with their eyes first." The antidote lies in intentional presentation, encompassing professional staging, high-quality photography, cinematic video, and even scent marketing to "produce a mood" and control the narrative of the home. The host emphasizes that "you can’t attract a $5M buyer with $500 marketing," illustrating this with an anecdote about a property that sold quickly at full ask after its marketing was repositioned from a "family home" to a "baller’s compound," proving that "good enough" marketing will always attract the wrong buyer, or no buyer at all.