This is the final episode of our So Easy Social Media.

What we’ll cover:

Automate your social media accounts so you can be “passively active” on social media.

Be active for your followers without even thinking about or worrying about what to post next.

Gather Posts

The memes, the quotes, the questions, the answers on Pocket, Google Bookmarks

Remember to provide value

Don’t make posts just to post. Make post that engage

Your goal is not to have presence on social media, but to have influence

Should you cross post?

You could set up an autoschedule for ONE platform then just have it auto cross post across the rest of them

Lazy, easy

BUT...a post effective on one platform may not go so well on others

In general, Be on the platform you are posting.

You can cross post some posts though, and there’s an easy an automatic way to do that we’ll get to with the IFTTT app

Setting up Cross-Posting

Facebook.com/Twitter

To cross post FROM Instagram, just connect your account; there’s a toggle option when you post

Cross post from Instagram to FB works well actually, but don’t cross post every post in case people follow you on multiple platforms.

Instagram to Twitter though does NOT show pic and only gives (shortened) caption & a link, terrible engagement.

You have to manually create a Tweet & re-upload the pic, unless you use software, which we’ll get to.

You can also autoshare your YouTube likes, comments, and uploads

Scheduling Posts:

Be consistent (without the obligation of actually being consistent). Keep your post time around the same time

You can procrastinate, wait until the last minute to do all your post for the next month or two in about an hour

Downside of Autoscheduled Posts:

Cannot post multiple photos or albums in posts

Cannot post stories

Cannot schedule retweets or Facebook “shares” (you have to use a 3rd party app)

There’s a LIMIT to the amount of auto scheduled posts (varies per platform or third party app used)

Facebook Scheduled Posts

Built in option on FB (to the left of the post button)

On your Group: Moderate > Scheduled Posts

On your Page: Publishing Tools > Scheduled Posts

Facebook only (cross-post from Twitter does not pick up scheduled posts)

Cannot post albums (multiple photos) or events

Min of 30 mins. Max 2 months.

Twitter Scheduled Posts (Tweet Deck)

http://www.tweetdeck.com

Official Twitter autoschedule

Go to Tweetdeck.com and it’ll redirect you to Tweetdeck.Twitter.com

Basically, Twitter with a different interface (for marketers or Twitter addicts)

Create a new tweet and click “schedule Tweet”

This will open a new panel where you can view all your current scheduled Tweets

Alternatively…

Alpha Post

Android Only

Twitter Only

Instagram

No first party/built-in scheduled/auto post.

Bettr Social

Some “Instagram “scheduling apps” only send you a notification to post at the time you schedule. You then MANUALLY post it.

But this one is fully automated.

App only (both Android & iOS). No computer browser.

PreviewApp

Unlimited Posts

Basic Analytics

Repost

Browse 50,000 stock images

schedule video

schedule albums

Requirements of tSocial media Management apps

Available for FREE

Allows you to autpost on multiple platforms

Recur Post:

Up to 3 total Accounts

Slack Social

Unlimited Social profiles

Limit 10 posts per day

Buffer

3 total accounts

(Twitter, Facebook, Instagram LinkedIn)

Up to 10 posts in queue

Works with IFTTT

Later

1 Profile per platform

No video, multi photos, or tagging in free plan

https://later.com/pricing/

HootSuite

Limit of 30 scheduled posts

3 social media accounts

Crowdfire

1 account per platform

10 scheduled posts limit

Blog2Social

Wordpress plugin

1 account per platform

IFTTT - THE automation app

Create “recipes” (basically programming 101) to automate things

1. How to Create a Recipe

Browse suggested recipes.

Connect to different channels/apps

Then choose a Trigger

Finally choose an Action

The Social Media services that work with IFTTT:

2. Recommended IFTT Recipes to Make Social Media So Easy

Share/Tweet after uploading a podcast episode to your feed

Share/Tweet after posting a blog (WordPress, Weebly)

Build Twitter lists of people using a specific hash tag

Auto tweet/share when a certain article of a hashtag on Feedly (or other RSS reader) posts

Thank new followers for following you and include a link to your most recent artcile or video or ebook - requires Buffer

Auto cross post when using a specific hash tag. This is great so you don’t cross post everything.

Get notified via e-mail or text when a specific influencer or competitor or news source posts

Get a text/e-mail when someone comments on your post or tags you

Upload videos from YouTube to Facebook (or create a new Weebly/WordPress site post)

Archive your FB posts and Tweets...

Backup blog posts, videos, or podcasts on Evernote or Google Drive

Save your likes in a Google Spreadsheet

Tweet your IG posts natively automatically

Keep your profile pictures in sync (in case you update it for a holiday or special event) by making adding to a certain photo album a Trigger

Save popular posts from a specific (niche) subreddit to Pocket (bookmarks)

If you’re using Buffer you can create a #FollowFriday tweet to give a shout out to people’s posts you liked in the past week

Schedule posts using Google calendar within IFTTT

Set up an e-mail or text alert when a specific key word is posted on a website, blog or subreddit title

My personal favorite: Upvote Reddit Save to pocket (Reddit only saves 1000 of your most recent likes and there is no way to search the content. You have to manually click through each page)

3. Important Notes & Practices to get the most out of IFTTT

You can have multiple social media accounts for each platform on IFTTT

Name the recipe to what exactly it’s doing, otherwise you will have multiple of the same exact default name and it gets confusing

You can use this app to do other things unrelated to online marketing, like finances mentioned in lvl 5: The Top ProcrastiN8 Apps to Easily and Automatically Put Money Towards Your Savings Goals.

You can have it automatically order pizza, turn on the lights, blast some Led Zeppelin, and boot up your computer when you get home, if you connect it to your smart devices.

In sum…

Gather posts while browsing the Internet

Cross post, but don’t do it for every single post

Use Facebook Scheduled Posts feature auto post on FB

Use TweetDeck to auto tweet

Use BettrSocial or Previw App to schedule Instagram

Use a third party app to integrate all social media accounts in one dashboard

Create recipes to automate posts and tweets as well as gather news, info & content in your niche

Sign up for the ProcrastiN8r Newsletter and get the FREE So Easy Social Media E-book:

www.ProcrastiN8r.com