Michael Ettelson is a Stock and Station Agent on the NSW's Mid North Coast.

Although city born and bred, he overtly supports those on the land in rural Australia.

He is a motivating force behind the Macksville Show as he considers country shows are critically important to country regions, such as the one in which he lives, the Nambucca Valley. Michael turned his back on life in the city and traded in his suit and tie for a cowboy hat and boots and in this chat with him, we hear why.