The Boring Ecom Podcast

M&A Secrets and Insights to Sell Your Business in 2025 With Drew Fallon


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The M&A market is heating the f*ck up, and Drew Fallon is here to tell you exactly what it means for your brand. After a 3-4 year "desert" in e-commerce acquisitions, big deals are dropping again - but who's going to win? Drew explains why high AOV products are crushing it (hint: getting $200 every 8 months beats $50 monthly subscriptions), why most brands should aim for $10-40M in revenue with 10-20% profit, and the psychology behind why founders ruin good businesses by trying to grow too fast. If you want practical advice on building a sellable brand without the startup fairytale BS, this episode delivers.

Timestamps

(02:44) Intro: Drew Fallon
(03:50) Celsius Acquisition of Alani Nu
(05:13) M&A Trends and Market Analysis
(08:05) Private Equity and Venture Capital Insights
(13:12) Debt Markets and Lending Trends 
(16:25) Brand Performance and Customer Acquisition
(18:44) Retention Strategy Deep Dive 
(22:55) Customer Insights and Expectations 
(29:00) High AOV Products and Market Trends 
(30:36) Building a Successful Brand 
(34:39) Advice for Bootstrapped Brands 
(38:20) Networking and Market Awareness 
(40:35) Conclusion and Final Thoughts

Follow Drew https://x.com/drewfallon12

Thank you to our sponsors

  • ⁠AfterSell⁠ 
  • ⁠Parker⁠
  • ⁠Rivo
  • ⁠Postscript
  • Follow Richie (⁠X⁠ | ⁠LinkedIn⁠) and Joe (⁠X⁠ | ⁠LinkedIn⁠) for more e-commerce insights and to join the conversation.

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