PPC Rockstars

Machine Learning, PPC The Advent of Free Google Attribution


Listen Later

Machine Learning, PPC The Advent of Free Google Attribution as David Szetela welcomes back Lisa Raehsler from Blig Click Co. Plus, Lisa and David discuss how Google is set to launch free Google Attribution, hoping to kick last-click attribution to the curb. Multichannel attribution data feeds are back into Google AdWords and DoubleClick Search to inform bidding optimizations.
...more
View all episodesView all episodes
Download on the App Store

PPC RockstarsBy WMR.FM

  • 3.3
  • 3.3
  • 3.3
  • 3.3
  • 3.3

3.3

15 ratings