Macinography 17: The Print Shop

Decades ago, making your own holiday cards was a tedious affair of hand writing and poorly drawing a season’s greeting. What if your new home computer made it easy to design attractive custom cards? You’d make one for everybody—even Uncle Frank. Aldus and Adobe might have led the charge, but Broderbund Software was just as critical to introducing desktop publishing to the masses. But there’s more to this groundbreaking app than banners—it starred in a titanic legal battle to determine the future of software copyright. Tune in to find out.

Sources

• Retro365.blog: Bits from my personal collection – A saga of galactic proportions, the birth of Brøderbund
• Computer History Museum Oral History of Doug Carlston
• Computer History Museum Panel on Personal Productivity Apps
• The Print Shop Manual
• Santa Clara University School of Law: Santa Clara High Technology Journal: Broderbund vs Unison World
• Gamers at Work by Morgan Ramsay
• Softalk, November 1981
• Paleotronic: An interview with David Carlston
• Judgment of Broderbund vs. Unison World
• Maths.org: The Difference Engine’s Printer

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Chapters

00:00:00 - Opening 00:00:37 - Carrying On An Old Family Tradition 00:07:57 - An App For All Seasons 00:20:22 - Knock-Off Effects 00:31:57 - Signed, Sealed, Delivered 00:35:31 - Outtro, Sources, and Credits

Music Credits

Neonscapes by | e s c p | https://escp-music.bandcamp.com Music promoted by https://www.free-stock-music.com Attribution 4.0 International (CC BY 4.0) https://creativecommons.org/licenses/by/4.0/

Synthetic Cupcake Parlor by Space Vixen https://twitter.com/spacevixenmusic