This Week in Location Based Marketing (Video) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing

Macy's commits to beacons, ex-cons share photos and Verizon's new business + The Location Score Index update

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Welcome to episode #200. On the show: Google Outside expands; Geotargeted ads to help The Times Newseum; Weve is dead; Pigeonly's Photopigeon; MoodMedia rolls out presence; Macy's commits to Shopkick and 4000 stores; Futur Heritage pushes Remy Martin; Verizon to enter car sharing; The Drink Up fountain; Urban Airship pushes iOS' interactive push notifications. Special guest is Eli Portnoy of Thinknear on their latest Location Score Index.  

 
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This Week in Location Based Marketing (Video) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketingBy Rob Woodbridge
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