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Magna: OTT Ad Market Approaches $4 Billion, Offsets Linear TV Contraction
Magna: OTT Ad Market Approaches $4 Billion, Offsets Linear TV Contraction. OTT (over-the-top) video ad spending is expanding at the fastest rate of any major medium and will approach $4 billion this year, and $5 billion next …
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By SMAdvancedForum-NewsMagna: OTT Ad Market Approaches $4 Billion, Offsets Linear TV Contraction. OTT (over-the-top) video ad spending is expanding at the fastest rate of any major medium and will approach $4 billion this year, and $5 billion next …