As the Major League Baseball season kicks off, the way fans access their favorite teams is undergoing a seismic shift. In the latest episode of "MediaTalk," we discuss the changing distribution strategies that teams are implementing as many move away from traditional regional sports networks (RSNs) to embrace a mix of broadcast and streaming options. Outside the RSN market, the conclusion of MLB's longstanding relationship with ESPN after this season opens the door for new players like Amazon, Apple and others to potentially enter the market. Taken all together, these changes are creating an exciting and competitive environment for sports broadcasting. The episode explores the implications of these shifts on fan engagement, revenue generation, and the overall landscape of local sports media.

 

More S&P Global content:

• The Business of Sports 
• Moneyball: The impact of sports media rights on the US video market

Featured experts:

• Justin Nielson, principal analyst at S&P Global Market Intelligence Kagan.

  Scott Robson, principal analyst at S&P Global Market Intelligence Kagan.

  Michael Johnson, research analyst at S&P Global Market Intelligence Kagan

Credits:

• Host/Author: Mike Reynolds
• Producer/Editor: Sarah James

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