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What’s Making Africa’s Business Landscape So Tough? & Why is there a lack of collaboration among Ghanaian businesses?

In today’s episode, I sit down with Makafui Ayime, Founder and CEO of Accra Goods Market. What started as a formal interview quickly evolved into a profound discussion about the realities of the African and Ghanaian market landscape.

Makafui shares his entrepreneurial journey — what inspired him to start, the challenges he faced, and the resilience needed to thrive in Africa’s tough market environment. We dive deep into why collaboration among Ghanaian businesses and startups remains a challenge, contrasting it with how communities like the Indians and Lebanese in Ghana have built strong, cooperative networks.

This conversation is rich, insightful, and packed with gems.
An episode full of lessons, inspiration, and real talk — you don’t want to miss it!

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